Lead Capture, Analytics, Newsletters, Onboarding Emails...

... learn how Rebecca does it all, with EcoSend!

Lead Capture, Analytics, Newsletters, Onboarding Emails...

... learn how Rebecca does it all, with EcoSend!

Lead Capture, Analytics, Newsletters, Onboarding Emails...

... learn how Rebecca does it all, with EcoSend!

About the customer

Tentshare is your one-stop-shop for renting and sharing tents across communities in the UK.

A community led tent-matching service, with Tentshare you can either rent out your tent and camping equipment to earn income or book a tent from someone local to your or your campsite and save money without the set-up expense.

Sharing resources is one of the many ways that Tentshare is reducing pressure on the planet. Tentshare is committed to supporting the local community and economy by creating a sharing, carbon reducing, camping community.

Tentshare is a an online tent matching service, a bit like a dating service!

Tentshare matches people who own tents to people who would like to use a tent. You can hire a tent from the Tentshare website and save money. Or you can hire out your own tent and make money.

Tentshare
Tentshare

“I needed a platform which offers high-quality Marketing output and Product Analytics, without needing me to have the availability or resources of a full-time Marketer or Product Manager. I've been delighted with how easy it has been to set-up my Marketing Campaigns and User Analytics monitoring with EcoSend.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

“I needed a platform which offers high-quality Marketing output and Product Analytics, without needing me to have the availability or resources of a full-time Marketer or Product Manager. I've been delighted with how easy it has been to set-up my Marketing Campaigns and User Analytics monitoring with EcoSend.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

“I needed a platform which offers high-quality Marketing output and Product Analytics, without needing me to have the availability or resources of a full-time Marketer or Product Manager. I've been delighted with how easy it has been to set-up my Marketing Campaigns and User Analytics monitoring with EcoSend.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

Tentshare
Tentshare

The challenge

As a Founder and Entrepreneur, Rebecca required a platform which could assist her in automating a number of key functions across her Marketing and Onboarding funnel. These included:

  1. A pop-up Form to capture prospective leads from her website.

  2. A drag & drop Email builder to send out the Tentshare Monthly newsletter.

  3. Real-time User Analytics to monitor how users are engaging with the Tentshare platform, particularly during the initial Onboarding phase.

  4. Automated Welcome messages to assist new sign-ups with setting up their account, and sign-post them across key areas of the platform to drive activation.

Results

1) Rebecca uses an EcoSend Pop-up Form to capture email addresses and enter new leads into her Marketing funnel, via a Lead Magnet and subscription to her monthly Newsletter.

New submissions are automatically added to Rebecca's Newsletter list, allowing her to nurture new leads all the way through to sign-up and activation.

2) With EcoSend's Drag & Drop Email Builder, Tentshare's monthly Newsletter campaigns can be easily created without the need to code, and scheduled to send at a time of day which sees highest engagement and open rates.

3) Rebecca uses EcoSend's Automated Message function to trigger an Onboarding email as soon as a new user signs up to her platform.

This email welcomes the new sign-up, and facilitates their onboarding, giving instructions on which areas of the Tentshare platform to access according to their goals, for example, whether they want to rent or to hire a tent.

Her onboarding email also includes a free gift - 'Tentshare's Ultimate Packing list', to offer immediate value at the point of signup.

Having an automated welcome email ensures Rebecca's new signups have everything they need to get set-up, no matter what time of day or which timezone they are working from.

4) With EcoSend's Contacts area and User Analytics function, user journeys across Tentshare are tracked in real-time.

This helps identify potential bottlenecks in onboarding, and map user-journeys post log-in in order to optimise the user experience within the platform.

Tentshare
Tentshare

”The EcoSend Support team have also been very helpful in guiding me through any areas which were new to me. It's been refreshing to deal with real humans rather than automated Support tickets, and to be able to get on calls with their team for any guidance and advice.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

”The EcoSend Support team have also been very helpful in guiding me through any areas which were new to me. It's been refreshing to deal with real humans rather than automated Support tickets, and to be able to get on calls with their team for any guidance and advice.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

”The EcoSend Support team have also been very helpful in guiding me through any areas which were new to me. It's been refreshing to deal with real humans rather than automated Support tickets, and to be able to get on calls with their team for any guidance and advice.”

Rebecca Heaps

Rebecca Heaps

Founder at Tentshare

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API