EcoSend Blog
Sustainable email marketing insights.
Tips, strategies, and stories to help you build better email marketing campaigns that respect both your audience and the planet.
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Discover more insights and strategies for sustainable email marketing.

Gmail introduces new feature to declutter inboxes
Gmail has made a huge update to allow users to manage the types of emails they receive more easily. In a post published on July 8th 2025, Gmail announced a new feature called Subscriptions. By clicking on the Subscriptions feature, users can view all of the email lists they are currently subscribed to. As a […]

How a four day week could help the climate crisis
Working four days a week can improve employee productivity and job satisfaction. Fewer commutes can also have benefits for the climate too.

Introducing the Sustainability Events Calendar
Never miss another sustainability event
Never miss out on another sustainability event. The new free calendar website to list and discover upcoming sustainability events.

How to create an email newsletter using EcoSend
Email newsletters can deliver phenomenal results for lead generation and sales. Discover how to create newsletters in EcoSend with these simple steps!
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An ocean of Good Ripples
Joining a conference of changemakers for London Climate Action Week.
Follow the EcoSend Blog for the latest in email marketing and digital sustainability.

Over £1,500 raised to get people into jobs, homes and skills
Countless fresh starts, thanks to the skills Amira honed at Beam.
How the skills Amira honed at Beam now power EcoSend — and why every campaign our customers send keeps someone moving toward a safe home and a steady job

EcoSend is now a Certified B Corp
We’re now certified as a B Corporation, advancing our mission to make email a force for good.
EcoSend is now a proud B Corp. Here’s a little look into our journey to certification and why you might want to become a B Corp yourself.

‘The Red-Bull river-run’
The EcoSend team join Nature's Gym to blitz plastic across the River Quaggy.
In June 2025 we visited south London to assist Nature’s Gym with fetching litter of the River Quaggy.

Why might a free email marketing tool be bad?
Free email plans seem tempting. But as our email experts discover, free email plans could actually cost you more in the long run and should be avoided.

The carbon footprint of email
Did you know that your emails have a carbon footprint? Learn from EcoSend how to reduce to the CO2 emissions from your email campaigns.

Revue has shut down: here’s an alternative for your newsletter
Revenue is no longer. Here is what happened plus we’ll introduce you to another tool where you can send your email newsletters from instead!

5 benefits of switching your email marketing to EcoSend
Follow the EcoSend for the latest in email marketing and digital sustainability.

12 email marketing metrics to know in 2025
Discover the top email marketing metrics including open rate, click-through rate, list growth rate, bounce rate, unsubscribe rate and more with EcoSend.

Introducing the Zapier integration for EcoSend
EcoSend now integrates with Zapier — the effortless way to integrate your email marketing with over 7,000 apps and services.

What is sustainable marketing?
Ace sustainable marketing by understanding what it involves and how to make your campaigns more eco-friendly. Discover top tips to try today!

Microsoft Outlook’s new sender rules for 2025
Microsoft Outlook is introducing new rules for senders starting May 5 2025. Compliance with DKIM, DMARC, SPF and more is needed to avoid penalties.

Still using an NTLworld email address? We’ll migrate you for free
NTLworld is an email provider that has long been owned by Virgin Media. If you use your email for business use, we’ll switch you to EcoSend for free.

Why is email marketing important in 2025?
Follow the EcoSend for the latest in email marketing and digital sustainability.

How to reduce the cost of your Mailchimp plan
How much does Mailchimp cost? Discover all the Mailchimp plans and pricing for 2025 plus how to lower how much you pay for your email marketing.
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