EcoSend Blog
Sustainable email marketing insights.
Tips, strategies, and stories to help you build better email marketing campaigns that respect both your audience and the planet.
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Discover more insights and strategies for sustainable email marketing.
I posted a video every day for a month. Here’s what I learnt
The world of short-form video is unpredictable, addictive, and heavily reliant on luck.
The world of short-form video is unpredictable, addictive, and heavily reliant on luck, as James found out in January.
Most “best practices” aren’t for you
Why it's time to stop worrying if you're doing email the "right" way.
Feeling like you’re not doing email “right”? Don’t worry — most best practices weren’t intended for you.
How to scrub your email list
Having a clean email lists ensures your email marketing efforts don’t go to waste. Scrub your contacts squeaky clean with EcoSend
Celebrate the holiday season with the EcoSend Advent Calendar
25 days of festive updates, improvements, and surprises for your emails
It’s the most wonderful time of the year… for your emails — with the EcoSend Advent Calendar. We’re announcing something new every day — some small, some big, and some just for fun.
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Introducing the new EcoSend Partner Program
Earn recurring commission while championing the planet’s favourite email marketing platform
Share EcoSend with your audience and clients via our new referral links, and for each new customer, you’ll earn a share of recurring revenue.
Can software be a force for good?
Representing the SaaS for Good initiative at SaaStock and Blue Earth Summit.
James had a busy week attending two major events to represent the SaaS for Good initiative at SaaStock and Blue Earth Summit.
What is email warm-up?
When you have an email list, you can’t just start sending to everyone at once. Instead, you need to do some email warm-ups. Warming up your emails is an essential step that every sender must take. Otherwise, your campaigns might end up in the spam folder. Learn from the email experts here at EcoSend what […]
Introducing the Free Email Template Gallery
Beautiful, accessible, low carbon, free email templates for everyone
The EcoSend Email Template Gallery is your brand-new home for beautiful, accessible, high impact, low-carbon free email templates.
Counting carrots, packing potatoes, and tossing tomatoes
What we got up to on our September 2025 volunteering day.
As the UK weather slowly edges into Autumn, we’re swapping out our outdoor, conservation CSR days for something less weather-dependent. During the Autumn and Winter months, we’re delighted to spend our CSR afternoons helping out at local community food banks. And we’ve found none so welcoming as the lovely team and fellow volunteers at Bow […]
The top email newsletter fails and how to fix them
Email newsletters keep your customers in the loop about what’s new with your business. They offer something a little different to the typical sales email, as when done well, newsletters can come across as a more authentic way to nurture your audience. But so often, marketers approach email newsletters wrong. Then they give up, or […]
Digital stress and the wellbeing hacks to reduce it
Digital stress is something that is becoming increasingly talked about, especially as many of us now spend a lot of time staring at screens as part of our jobs. Likewise, when we want to communicate with friends and family, or even unwind in the evening, we often find ourselves in front of yet another screen. […]
The UK government wants you to delete old emails to save water
Deleting old emails is one of the ways you can help ease pressure on the UK’s water shortages. That’s according to a new press release issued by the Environment Agency. As the world’s first sustainable email platform, the EcoSend team is here to explain more about the environmental impact of emails. Crucially, how some simple […]
Introducing Gravity Forms integration
Collect subscribers on your Wordpress site with Gravity Forms and EcoSend.
The new integration with Gravity Forms makes it easy to collect subscribers on your Wordpress website.
Gmail introduces new feature to declutter inboxes
Gmail has made a huge update to allow users to manage the types of emails they receive more easily. In a post published on July 8th 2025, Gmail announced a new feature called Subscriptions. By clicking on the Subscriptions feature, users can view all of the email lists they are currently subscribed to. As a […]
How a four day week could help the climate crisis
Working four days a week can improve employee productivity and job satisfaction. Fewer commutes can also have benefits for the climate too.
Introducing the Sustainability Events Calendar
Never miss another sustainability event
Never miss out on another sustainability event. The new free calendar website to list and discover upcoming sustainability events.
How to create an email newsletter using EcoSend
Email newsletters can deliver phenomenal results for lead generation and sales. Discover how to create newsletters in EcoSend with these simple steps!
An ocean of Good Ripples
Joining a conference of changemakers for London Climate Action Week.
Follow the EcoSend Blog for the latest in email marketing and digital sustainability.
Over £1,500 raised to get people into jobs, homes and skills
Countless fresh starts, thanks to the skills Amira honed at Beam.
How the skills Amira honed at Beam now power EcoSend — and why every campaign our customers send keeps someone moving toward a safe home and a steady job
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