BlogGuides

Guides

Long-form guides to help you grow with email marketing.

How to create an email newsletter using EcoSend

Email newsletters can deliver phenomenal results for lead generation and sales. Discover how to create newsletters in EcoSend with these simple steps!

Rachael O'Flaherty6 min read
Read moreJul 2025

Why might a free email marketing tool be bad?

Free email plans seem tempting. But as our email experts discover, free email plans could actually cost you more in the long run and should be avoided.

Rachael O'Flaherty7 min read
Read moreJun 2025

Revue has shut down: here’s an alternative for your newsletter

Revenue is no longer. Here is what happened plus we’ll introduce you to another tool where you can send your email newsletters from instead!

James8 min read
Read moreJun 2025

The carbon footprint of email

Did you know that your emails have a carbon footprint? Learn from EcoSend how to reduce to the CO2 emissions from your email campaigns.

James4 min read
Read moreJun 2025

5 benefits of switching your email marketing to EcoSend

Follow the EcoSend for the latest in email marketing and digital sustainability.

James4 min read
Read moreMay 2025

12 email marketing metrics to know in 2025

Discover the top email marketing metrics including open rate, click-through rate, list growth rate, bounce rate, unsubscribe rate and more with EcoSend.

Rachael O'Flaherty8 min read
Read moreMay 2025

What is sustainable marketing?

Ace sustainable marketing by understanding what it involves and how to make your campaigns more eco-friendly. Discover top tips to try today!

James6 min read
Read moreApr 2025

Microsoft Outlook’s new sender rules for 2025

Microsoft Outlook is introducing new rules for senders starting May 5 2025. Compliance with DKIM, DMARC, SPF and more is needed to avoid penalties.

James4 min read
Read moreApr 2025

Still using an NTLworld email address? We’ll migrate you for free

NTLworld is an email provider that has long been owned by Virgin Media. If you use your email for business use, we’ll switch you to EcoSend for free.

James7 min read
Read moreApr 2025

Why is email marketing important in 2025?

Follow the EcoSend for the latest in email marketing and digital sustainability.

James4 min read
Read moreApr 2025

How to reduce the cost of your Mailchimp plan

How much does Mailchimp cost? Discover all the Mailchimp plans and pricing for 2025 plus how to lower how much you pay for your email marketing.

James5 min read
Read moreMar 2025

The best B Corps for 2025

Follow the EcoSend for the latest in email marketing and digital sustainability.

James18 min read
Read moreMar 2025

Why email still works… and it’s better than ever

Email marketing has never been more powerful at growing leads and revenue. Learn why it’s time to stop overlooking this tried and tested technique.

James5 min read
Read moreFeb 2025

A visit to the Barbican in London

Rachael from EcoSend had a random detour to the Barbican in London. Read about this unexpected visit to one of the UK’s top attractions.

James10 min read
Read moreFeb 2025

15 email newsletter signup form examples to grow your list

Make your email list more valuable by encouraging users to sign up to your newsletter campaigns. Get inspiration from these 15 stunning examples.

James10 min read
Read moreFeb 2025

11 sustainable furniture companies in the UK

From dining room tables to office chairs – discover the UK’s best sustainable furniture brands with this curated list from EcoSend.

James9 min read
Read moreJan 2025

Earth Day 2025 — date, theme, info, and how to get involved

Earth Day 2025 is here. Highlighting issues relating to climate change, Earth Day is an important for bringing attention to the topics which matter most to our planet.  As we know, climate change is one of the biggest threats to our generation meaning the time for action is now.  So whether you’re an individual or […]

James8 min read
Read moreJan 2025

How to set up a sustainable business

Sustainable businesses are leading the way in reducing carbon emissions and waste. Discover how to get started with your idea with these top tips.

James6 min read
Read moreJan 2025

17 ways to be a more sustainable business in 2025

Want to lower your carbon emissions as a business? Discover these essential switches to make your products or services greener in 2025 and beyond.

James12 min read
Read moreJan 2025

7 email strategies that generate revenue

Want to generate more leads and sales through email marketing? Follow these 7 unmissable tips to turn your email list into your secret sales weapon.

James7 min read
Read moreDec 2024

Email vs Social Media: which is better in 2025?

Looking to generate more leads and sales for you business? We settle whether email marketing or social media marketing is better.

James5 min read
Read moreNov 2024

See your conversion rate in EcoSend Forms

See the conversion rate of your website forms with EcoSend. Plus, discover how to boost lead generation for your website with EcoSend Forms!

James6 min read
Read moreNov 2024

EcoSend wins TechRadar’s ‘Sustainability Hero 2024’ award

The EcoSend team is delighted to have been recognised by TechRadar for our efforts in creating a sustainable email platform for businesses.

James3 min read
Read moreNov 2024

What is the Corporate Sustainability Reporting Directive (CSRD)?

The CSRD is an EU legislative framework which requires businesses to report on their sustainability performance covering more than 1,400 data points.

James7 min read
Read moreNov 2024

The carbon cost of Black Friday emails

Follow the EcoSend for the latest in email marketing and digital sustainability.

James4 min read
Read moreNov 2024

Introducing Pop-up Forms

Introducing a major update to EcoSend Forms: Pop-up Forms. Even more ways to build an audience with EcoSend.

James9 min read
Read moreOct 2024

15 amazing welcome email examples for 2025

Welcome emails boast the highest open rates of email type. Get inspired when you onboard new customers with these stunning welcome email examples.

James12 min read
Read moreOct 2024

How to grow your email list

The more subscribers you have, the more valuable your list becomes. Discover these unmissable tips to add fresh and engaged leads to your email list.

James8 min read
Read moreOct 2024

Apple Mail iOS 18: The major changes for email marketers

Apple’s Mail app on iOS 18 is set to look very different. Learn about the major changes iOS 18 will bring for email marketers to stay ahead of the game.

James9 min read
Read moreSep 2024

Best email service providers in 2025: Free + Paid

In search of a new email platform for your business? Boost your campaign performance by discovering these free and paid tools to suit all email needs.

James9 min read
Read moreSep 2024

5 major email trends to expect in 2025

Boasting average ROIs of $42 for every $1 spent, get ahead with these top 5 trends in email marketing for 2025 from the email experts at EcoSend.

James5 min read
Read moreAug 2024

In email marketing, what is a “relationship email”?

Relationship emails nurture the connection between subscribers and senders to create more meaningful interactions and ultimately courage brand loyalty.

James7 min read
Read moreAug 2024

Londoners could soon be charged for paving their garden

The Mayor of London has published a new report suggesting homeowners could be charged for paving over their front driveways to help combat flooding.

James6 min read
Read moreJul 2024

We return to volunteer with the TreeMusketeers

Follow the EcoSend for the latest in email marketing and digital sustainability.

James5 min read
Read moreJul 2024

How to use email as a force for good

With over 300 billion emails sent each day, here are some top tips from EcoSend on how to use your email campaigns to create a positive impact.

James5 min read
Read moreJul 2024

Jay Rayner is right—PR email outreach has a problem

Jay Rayner recently published an open letter about PR email outreach. In this post, we break down the issues along with how to avoid them when pitching.

James6 min read
Read moreJul 2024

What does “CC” mean in email?

You’ve heard of CC but what exactly is it, and when should you use it? Learn how to use carbon copy effectively with EcoSend.

James6 min read
Read moreJun 2024

Sheffield Winter Garden: 10 lessons every city can learn from

The Winter Garden in Sheffield houses over 2,500 plants in one of Europe’s largest glasshouses. Learn these essential lessons from our recent visit.

James11 min read
Read moreJun 2024

How to run a great user testing session, with Conscious Marketing Movement

Follow the EcoSend Blog for the latest in email marketing and digital sustainability.

James7 min read
Read moreJun 2024

11 email tips to reduce your carbon footprint

From reducing attachment sizes to using lightweight templates, discover 11 tips to reduce your carbon footprint through your email habits.

James9 min read
Read moreMay 2024

Switching from live chat to email for EcoSend customer support

Follow the EcoSend for the latest news in email marketing and digital sustainability.

James3 min read
Read moreMay 2024

Event email marketing examples and best practices

Maximise your event attendance, engagement and success with these techniques for event email marketing. We’ve included examples and best practices.

James12 min read
Read moreMay 2024

TinyLetter has shut down — here’s an alternative

TinyLetter formally owned by Mailchimp was closed down by the email platform in February 2024. Discover our eco-friendly TinyLetter alternative instead!

James5 min read
Read moreMay 2024

25 green job ideas for climate quitters

Considering quitting your job to help the planet? From outdoor work to desk jobs, discover these 25 green career ideas for a more fulfilling career.

James18 min read
Read moreMay 2024

We return to the Paddock

Follow the EcoSend Blog for the latest in email marketing and digital sustainability.

James3 min read
Read moreApr 2024

What is spam email?

Have any questions about spam emails? The EcoSend team are here to help you understand what spam is along with how to avoid it as a user or sender.

James6 min read
Read moreApr 2024

7 SaaS welcome email examples to inspire you

Welcome emails offer fantastic open rates, not to mention an effective way to engage new subscribers! Learn from these SaaS welcome email examples.

James9 min read
Read moreApr 2024

How to get a custom email address for your business in 2025

A custom email domain makes your business look credible and can boast a range of tools and security features. Read to learn how to get a unique email.

James6 min read
Read moreMar 2024

What are ethical email providers?

Not all email providers are created equal. Ethical email providers care about their customers and look beyond making a profit. Learn more with EcoSend.

James5 min read
Read moreMar 2024

The Best B Corps for 2024

The EcoSend team have compiled their favourite B Corps for 2024 based on a commitment to the planet and people. Get inspired by those who do good.

James17 min read
Read moreMar 2024

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