UK For Good

Learn how this BCorp made the switch from Mailerlite to EcoSend, and use AI imagery to boost their Open and Click Through Rates!

UK For Good

Learn how this BCorp made the switch from Mailerlite to EcoSend, and use AI imagery to boost their Open and Click Through Rates!

UK For Good

Learn how this BCorp made the switch from Mailerlite to EcoSend, and use AI imagery to boost their Open and Click Through Rates!

About the customer

The world is changing—fast. As business leaders, we must not only keep up but step up.

At UK for Good, we don’t just consult; we guide you to lead with purpose, curiosity, and courage.

It’s not enough just to focus on profit.

Your impact on people and the planet must take centre stage.

We help you transform into a business that is collaborative, compassionate, and committed to doing what’s right—even when it’s hard.

The future demands more than compliance; it demands leadership that drives real change.

This is your moment to become a force for good—a business people want to work for, buy from, and believe in.

Are you ready to lead with impact?

I’ve been delighted to see our weekly Newsletter averaging around 28% Open Rate and nearly an 8% Click Through Rate. Our audience seems to be engaging enthusiastically with the new campaigns, sent via EcoSend.

Donna Okell

Founder & CEO at UK For Good

I’ve been delighted to see our weekly Newsletter averaging around 28% Open Rate and nearly an 8% Click Through Rate. Our audience seems to be engaging enthusiastically with the new campaigns, sent via EcoSend.

Donna Okell

Founder & CEO at UK For Good

I’ve been delighted to see our weekly Newsletter averaging around 28% Open Rate and nearly an 8% Click Through Rate. Our audience seems to be engaging enthusiastically with the new campaigns, sent via EcoSend.

Donna Okell

Founder & CEO at UK For Good

The challenge

Although the UK For Good team were familiar with using Mailerlite for sending out their weekly Newsletter, they wanted to explore a more climate-conscious alternative, as well as a supplier more in alignment with their values and purpose.

In order to migrate from Mailerlite from EcoSend, UK For Good had the following requirements:

  • Uploading their full database of contacts

  • Migrating their Mailerlite Newsletter template

  • Integrating a Newsletter Form

  • Matching or improving on their metrics for Open and Click Through Rate in Mailerlite

Results

UK For Good began with the 7 day free trial of EcoSend, during which they uploaded all of their users via CSV file straight into EcoSend Contacts.

The EcoSend Support team also assisted UK For Good in migrating their Mailerlite template into EcoSend Broadcasts, allowing the team to edit the existing template, rather than start from scratch.

Using EcoSend’s no-code Form Builder, UK For Good were able to create and integrate a Newsletter submission Form across their website, in order to grow their subscriber base.

UK For Good also made use of EcoSend’s AI Image Creator, in order to replace the stock imagery they previously deployed in their Mailerlite campaigns.

After sending out her first newsletter with EcoSend at the end of her trial, the team at UK For Good were satisfied with the platform, and completed the migration.

I'm really enjoying using EcoSend and love the AI generated images. Running a weekly Newsletter is demanding, and with Mailerlite I struggled to find fresh content from stock-image sites for each campaign. But by entering prompts into EcoSend’s AI Creator, I receive unique images for each weekly newsletter; meaning I never have to re-use stock imagery.

Donna Okell

Founder & CEO at UK For Good

I'm really enjoying using EcoSend and love the AI generated images. Running a weekly Newsletter is demanding, and with Mailerlite I struggled to find fresh content from stock-image sites for each campaign. But by entering prompts into EcoSend’s AI Creator, I receive unique images for each weekly newsletter; meaning I never have to re-use stock imagery.

Donna Okell

Founder & CEO at UK For Good

I'm really enjoying using EcoSend and love the AI generated images. Running a weekly Newsletter is demanding, and with Mailerlite I struggled to find fresh content from stock-image sites for each campaign. But by entering prompts into EcoSend’s AI Creator, I receive unique images for each weekly newsletter; meaning I never have to re-use stock imagery.

Donna Okell

Founder & CEO at UK For Good

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Ready to make a difference?

We'll help you at every step, and get your forest started.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API