Improved notifications setup

Deep within Project Settings, you’ll find an interface to set up a variety of helpful notifications.

You can set up notitifications to fire based on when a contact enters or exits a Smart Group. While you can use Automation to send your contacts automated messages, you can use Notifications to alert you and your team (and tools) to this activity.

For example, you can send yourself an email whenever a contact enters a Smart Group, and you can also set up Webhooks to notify a third party service or internal system about this activity.

It’s an area of the platform with a lot of power, and we’ve just made the setup process a little easier.

Stay tuned, as we have a lot more in the works that builds on top of this powerful engine.