Amira's experience working at Beam has led to profound changes at EcoSend.
The campaigns our customers send not only make a difference to the planet, but also help keep people moving toward a safe home and a steady job.
To share the milestone, and more about what it means to recipients, we thought it'd be great to hear from Amira as she shares her experience from working with Beam.
A quick rewind — skills that travelled with me
Before joining EcoSend as Product Manager, I worked as an Operations Executive at Beam, supporting our members to find stable housing and employment.
At Beam I matched human stories with just-enough data, mapping out clear steps from homelessness to employment.
That experience still shapes the way I grow EcoSend today:
Empathy-driven communication — explaining complex journeys in plain language, whether that’s housing support forms or email-automation settings.
Process design — spotting friction points and turning them into smooth workflows that let people (or marketers) focus on the work only humans can do.
Impact measurement — translating individual actions into collective outcomes and tracking progress transparently.
Different job title, same goal: helping good people do hard things more easily.
From case notes to click-through rates — the through-line
Human-centred everything
Beam success = a person reaching their crowdfunding goal.
EcoSend success = a purpose-led brand reaching the right inbox at the right moment.
Systems that nudge, not nag
Beam’s internal tools freed frontline teams from paperwork.
EcoSend’s automation flows free marketers from busywork so they can build genuine connections.
Impact that compounds
EcoSend has already channelled £1,500+ toward Beam members’ training, qualifications and deposits — a number that grows every month.
Purpose in practice — helping impactful organisations go further
Sustainable Living Association – Based in Colorado, this nonprofit has been empowering people to lead more sustainable lives for over two decades 🌍. From zero-waste programming to clean energy education, their grassroots work has created long-term change in homes, schools, and communities.
Since switching to EcoSend, their outreach has become even more targeted and effective. Not only are they sending cleaner, smarter campaigns that align with their environmental values — they’re also part of our Loyalty Program, meaning every campaign helps fund Beam’s work on the ground.
It’s a powerful loop: better communication, lower emissions, and more support for people working toward a stable future 🏡
How EcoSend campaigns power Beam’s frontline
Amount | What it helps fund |
|---|---|
£95 | Childcare hours while a parent completes an HGV qualification. |
£250 | An accredited security licence for someone moving into stable work. |
£400 | A deposit and first month’s rent for a family leaving temporary accommodation. |
Small figures on a balance sheet; life-altering milestones in someone’s journey to independence.
The feedback loop our clients love
Monthly impact emails – carbon saved, trees planted, Beam journeys supported.
Shareable story snippets – anonymised updates ready for your newsletter or social feed.
Why it still matters — and always will
I used to refresh Beam dashboards, hoping a crowdfund would tip over 100%.
Now I keep an eye on open rates and engagement graphs, knowing that every incremental lift funds something tangible — a course fee, a rental deposit, a fresh start.
Ready to make your marketing — and your money — matter?
If you’re a purpose-led brand aiming to grow sustainably, EcoSend is built for you.
Thanks for reading. Here’s to marketing that means more — and moments that reach further than you think.
