The Digital Marketing Glossary

The Digital Marketing Glossary

Level-up your digital marketing knowledge with EcoSend.

Level-up your digital marketing knowledge with EcoSend.

Glossary Home

Search Glossary…

Search Glossary…

CC: Carbon Copy

CC stands for carbon copy.

The purpose of CC is to include multiple recipients within an email.

When using CC, all of the recipients of that message will be visible to other recipients. Therefore, CC should only be used for internal communication, whereby the ability for recipients to view other email addresses would not be a breach of privacy.

If wanting to hide email addresses from other recipients, the sender should use BCC instead.

Caution should also be applied CC'ing people unnecessarily, since every email has a carbon footprint. Therefore, mass email sending or long email threads should be discouraged unless necessary.

Example

A manager wants to tag all employees within a message with information about an upcoming meeting. Since all recipients are known to each other, CC is appropriate to use.

Also, CC'ing avoids the need to email each recipient individually.

Grow your business sustainably

Get the EcoSend Weekly newsletter — inspiration, helpful tips, and a good giggle, every Friday.

Grow your business sustainably

Get the EcoSend Weekly newsletter — inspiration, helpful tips, and a good giggle, every Friday.

Grow your business sustainably

Get the EcoSend Weekly newsletter — inspiration, helpful tips, and a good giggle, every Friday.

Your next campaign could help save the planet.

Email marketing software for purpose-driven brands.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Your next campaign could help save the planet.

Email marketing software for purpose-driven brands.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API

Your next campaign could help save the planet.

Email marketing software for purpose-driven brands.

  • Free Email Templates

  • Smart Segmentation

  • Lead Forms

  • Automated Campaigns

  • Automatic Offsetting

  • Team Sharing

  • HTML Email Editor

  • Multi-channel Campaigns

  • Drip Campaigns

  • MailChimp Import

  • Zapier Integration

  • Powerful API